Registrations increased by 45% on the day of the email broadcast...
Registrations on the IronPlanet website increased by 45% on the day of the email broadcast. RewardsCentral.com.au and SmileCity.co.nz, the URLs used to broadcast both email campaigns were the top and fourth referring websites to IronPlanet.com during the campaign period. This further outlines the impact the PermissionCorp email campaign had on traffic to the IronPlanet site. As an online business, web traffic is key to our success,  and we are therefore more than happy with the results achieved.
Rebecca Hall, Marketing & Communications Executive, IronPlanet
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